On September 12th, 2023, the School of Film and Media hosted a dynamic advertising workshop facilitated by Mr. Niraj Godbole, an industry veteran associated with thinkingpartners.co.in. The workshop proved to be an enriching experience for students, delving into the intricacies of advertising and the pivotal role of ad films in contemporary marketing.

Mr. Niraj initiated the session by sharing insights into the significance of advertising, drawing from his extensive professional journey. Students actively engaged in various activities, including brainstorming, concept development, and ad analysis, fostering a creative and problem-solving mindset essential in the advertising field.

His wealth of industry knowledge enhanced the workshop, featuring in-depth ad studies and campaign analysis. These elements provided students with a profound understanding of the nuances involved in effective ad filmmaking. The workshop’s interactive nature allowed students to not only grasp theoretical concepts but also apply them in practical scenarios, honing their skills and preparing them for the dynamic challenges of the advertising industry.

By immersing themselves in real-world case studies and hands-on activities, students gained valuable insights into the creative and strategic aspects of advertising. Mr. Niraj Godbole’s expertise and the workshop’s holistic approach contributed to a comprehensive learning experience, bridging the gap between theoretical knowledge and practical application in the realm of ad filmmaking.